"I want to realise our vision and help to ensure that fishes are also seen as creatures capable of suffering and not as edible things. Today, many fishes die in agony or are kept in unsuitable farms. This must be changed."


Fausta Borsani (1963)
Executive Director since 2022
Agricultural economist ETH Zurich

She was project manager at the Swiss Foundation for Consumer Protection, then head of ethical projects at the Federation of Migros Cooperatives, and Head of Corporate Responsibility at Kuoni Travel. She has published on development, hunger, and global agriculture, led a project for pesticide-free Swiss agriculture, and produced animal welfare videos.
Lives in Uster (ZH).